GoLite Announces Innovative Product Take-Back Program

GoLite announces the GoLite Product Take-Back Program, the first of its kind in the outdoor industry. GoLite will take back and reuse, repurpose or recycle any GoLite apparel or equipment, regardless of its condition. This applies to any product that the company has manufactured since its founding in 1998 (not including GoLite footwear products, made by a separate company). The program is intended to enable consumers to avoid adding to a landfill when there are options for the products to be given a second life. GoLite offers U.S. consumers a one-time 20% discount for demonstrating how they have repurposed their GoLite product locally or sent the product back to GoLite’s U.S. headquarters.