Camelbak has selected Chris Strain as their new Chief Marketing Officer. He will be in charge of strategic development and execution of Camelbak’s global brand-building initiatives across the company's recreation and military divisions. Before joining Camelbak, Strain was a partner at Outside Labs and created Scape Athlete brand and additional products. Strain has also worked as vice president of global marketing at Vans and brand manager at Mountain Dew and All Sport PepsiCo.
Mark K. Comstock has joined REI to fill the newly created position of vice president of real estate and store development. Comstock will be responsible for acquiring, development of new store sites and also management of the company’s portfolio of real estate properties. Previously, Comstock has served as vice president of retail and facilities for T-Mobile USA, and before that as vice president of real estate and asset manager at Eddie Bauer.
Chaco’s ReChaco program has repaired its 10,000th pair of sandals to date. Last year, Chaco was purchased by Wolverine World Wide, and with the company’s resources behind them the ReChaco team has been able to do even more repairs.
Over 10,000 pairs have been revived in the last six months, most of the sandals having been worn for over five years before being sent to ReChaco. Repairs cost $40 for resoling and $36 for rewebbing if the shoes are not covered by Chaco’s lifetime warranty. Once sandals are received, turn-around time is approximately five business days.
180s, makers of behind-the-head ear warmers and touch-screen friendly gloves, had a fire in their new headquarters in Baltimore, Maryland on Tuesday morning October 5. The fire started in the kitchen of the restaurant next door to their offices, and repairs will be complete within a few weeks. For now 180s has moved into the historic E.J. Codd building. No one was injured in the fire and the company was back at work the same day the fire started.
OEL Worldwide Industries is launching an all purpose line of base layers that features Outlast heat management technology. The base layers offer three benefits: heat, odor and moisture management. They can be worn under any work uniform, sports clothing, outerwear or business attire.
The new partnership between Outlast and OEL is part of Outlast's new business strategy to create a better supply chain and OEL’s desire to incorporate the heat management technology into their specialty clothing for extreme work conditions.
Hi-Tec Sports USA has announced the relocation of its corporate headquarters from Modesto, California to Portland, Oregon. The new building and community space are located near Portland’s vibrant Pearl district.