Columbia Sportswear Launches New Line of Watches and Outdoor Instruments with Adao Global

on May 10 2010.

Columbia Sportswear Company announced that it will be launching a new line of watches and instruments for outdoor enthusiasts. The company partnered with the design team at Adao Global in Austin, TX to develop the collection, which targets the trail, water and travel categories.

Individual products within the line feature various combinations of altimeters, barometers, compasses, thermometers, tidal reads, moon phases, sunrise/sunset predictors, ski timers, sail timers, hydration alarms, interval timers, lap memory and chronographs. The initial launch will consist of 10 styles with a total of 36 watches.

< Prev Next >

Add comment

Comments submitted to odrmag.com are posted automatically. We reserve the right to delete comments that are insulting or personal in nature. Comments may be used in the print edition at editorial discretion.