Tifosi Recruits New VP of Marketing and PR

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Jerry deBinTifosi Optics has hired Jerry deBin as vice president of marketing and public relations.

DeBin brings over 25 years of outdoor industry experience to his new role. He previously acted as marketing director at Academy Sports & Outdoors, and has also helped pioneer award-winning customer recruitment programs, such as Becoming An Outdoors-Woman and Step Outside, that introduce newcomers to healthy outdoor lifestyles.

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