Brandwise, a technology innovator specializing in cutting-edge sales tools, has hired long-time Bicycle and Fitness industry veteran, Greg Ford. With more than 20 years of experience, Ford brings with him a vast knowledge of the industry and a work history which includes Schwinn-GT and Raleigh America.
With their software tools already being utilized in the apparel, footwear, snow sports, fishing, and other related industries, Brandwise is ready to expand into cycling and fitness with Ford's help. Their full suite of software is designed to stimulates sales, increases efficiency, reduces costs, and enhance the overall rep-retailer experience. They also provide new ways to reach retailers, as well as create accountability within the independent sales organization.
