High Sierra Promotes Jack Rohrback and Welcomes Kurt Moriwaki

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high sierra logoHigh Sierra Sport Company announced the promotion of Jack Rohrback to Vice President of Global Sourcing and the appointment of Kurt Moriwaki to Creative Director on April 19, 2012.

Rohrback will now manage all Asian operations, which include sourcing, commercialization, and production processes. He also will play a tactical role in overseeing supply chain efficiency, new factory partnerships, and quality control.

Moriwaki joins High Sierra with over 12 years of experience in the sporting goods industry. He was formerly employed by Wilson Sporting Goods where he was the Art Director for Team Sports. He has also worked for Life Fitness and Brunswick Corporation.

“The quality of High Sierra’s products and outstanding design team was a key factor in joining the company,” said Moriwaki. “I’m looking forwards to furthering High Sierra’s brand.”

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