180s, creator of innovative accessories and performance wear has added three new members to its sales and marketing teams. Terry Snider will join 180s as vice president of sales, Anthony Melizi will become the brand's national sales manager and Sue Torralba is the new marketing manager. All three new hires will play a pivotal role in continuing to evolve 180s into a four-season company.
Snider brings over 20 years of sales experience, previously operating as director of sales of Kozy Shack Enterprises and senior vice president of sales for The Onecare company supporting recognizable brands such as Clorox, Febreze and Downy.
The other two new hires are equally well credentialed, Melizi was previously the national sales manager for New Balance Accessories and Havaianas brand. Sue Torrabla will bring her personal passion for running and performance sports to the team. She'll also offer her experience as marketing manager for Phillips Foods, Inc., and marketing program coordinator for Honeywell.
The brand's CEO, Lester Lee, will use the integral new members to try and expand the line significantly in the warmer weather and high-performance categories.
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