Salomon Appoints New Footwear Manager

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Ogden, Utah — In an effort to boost the brand's market leading growth, Salomon has hired a new regional category manager to oversee its footwear operation in the United States.

Anthony Diana has been a player in the outdoor industry for nine years having experience working with brands such as Suunto, Wilson, Atomic, Mavic and Precor. He has also worked for Amer Sports, the parent company of Salomon.

MSR names Doug Sanders category director of stoves

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doug-sandersSeattle, Wash. — Outdoor equipment manufacturer MSR (Mountain Safety Research) has named Doug Sanders category director of stoves. In his new role, he will oversee all facets of product research, development and go-to-market strategies for the brand's stove category, which includes the WindBurner, MicroRocket, WisperLite and XGK lines. Sanders also will work on new introductions in the coming seasons.

RootsRated.com hires COO

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roots-ratedChattanooga, Tenn. -- RootsRated.com, a Zagat rating of sorts for the outdoors, has hired Jasdeep Garcha as chief operations officer. “As RootsRated enters a new stage of growth, Jas will play a critical role,” said RootsRated founder Fynn Glover. “With his background in engineering due to his time at Microsoft and venture-backed Lolli and Pops, Jas has developed tremendous operational understanding as it relates to building communication processes throughout an organization of developers, editors, marketers and sales.

Outdoor Research hires new marketing director

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Erika CanfieldSeattle, Wash. — Outdoor Research has hired Erika Canfield as director of marketing. In her new role, she will focus on continuing to differentiate the company in the marketplace and bring a strong brand-driven perspective to the company's leadership team. She joins Outdoor Research just ahead of Outdoor Retailer.

Osprey Packs founder feted with 'Outdoor Oscar'

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Mike PfotenhauerCortez, Colo. — Mike Pfotenhauer, founder and head designer of Osprey Packs, was named the 2015 Celebrity of the Year at the OutDoor show in Friedrichshafen, Germany. In receiving what is nicknamed the Outdoor Oscar, Pfotenhauer becomes the tenth industry leader to be recognized for his or her special contribution to the outdoor industry.

Under Armour taps former Nike leader to head global sports

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Under Armour Terdema UsseryBaltimore, Md. — Under Armour has named Terdema Ussery II as president of global sports categories, effective Sept. 14. He will be responsible for spearheading category management across all key brand and business units globally.

"Terdema is a highly respected leader with an extraordinary reputation and track record of success," said Kevin Plank, chief executive officer and founder Under Armour.

Scarpa North America fills new climbing category position

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Scarpa logoBoulder, Colo. — Scarpa North America has named Mark Busby, a sales and marketing expert with extensive brand management in the rock climbing category, to the newly created position of climbing category manager. Originally form England, Busby brings more than a decade of experience working with climbing and outdoor brands in Europe.

Founder of Portland State's outdoor industry program departs

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Lauren BeitelspacherPortland, Ore. — Lauren Beitelspacher, a professor who helped launch Portland State University's Athletic and Outdoor Program in 2013, has left to become an assistant professor at Babson College in Wellesley Hills, Mass. Among the classes she is scheduled to teach this fall are principles of marketing and marketing and information technology.

Granite Gear co-founder to open bike shop

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Daniel CruikshankTwo Harbors, Minn. — Dan Cruikshank, who co-founded Two Harbors, Minn.-based backpack and outdoor gear manufacturer Granite Gear Inc., is opening another outdoor-related business late this fall. Spokengear, a brick-and-mortar store, will sell bicycles, espresso coffee, and outdoor gear and apparel from companies, such as Patagonia.

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