The Outdoor Foundation Releases Findings of 2011 Outdoor Recreation Participation Study

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Outdoor FoundationThere were a whopping 10.1 billion outdoor outings in 2009, and 80 percent of participants say they plan to spend even more time participating in outdoor activities in 2010. These findings are part of the 2010 Outdoor Recreation Participation Report, the only report of its kind tracking participation trends in outdoor recreation and sports with a focus on youth, diversity, and the future of the outdoors.

Woolrich Outfits Scientist Dale Anderson for Antarctic Expedition

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WoolrichThis month Dale Andersen Ph.D., of the Carl Sagan Center for the Study of Life in the Universe, departed on a three-month Antarctic expedition to dive in remote lakes below 20 feet of ice to better understand how microbial life is able to exist in extreme environments. Woolrich is providing Andersen with mid-layers, socks, headwear, and outerwear to use and provide feedback during this and future trips.

CW-X Supports the Cheetah Conservation Fund

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Inspired by their playful ad for the new Revolution tight, CW-X supported the Cheetah Conservation Fund (CCF) by donating two pairs of the limited edition tights to their 20th anniversary dinner silent auction. The ad, which reads, “If cheetahs had to wear tights, these would be their tights. (They’d need a hole for the tail of course),” gave the company the idea to help protect the cheetah, which is severely threatened by human and environmental factors.

Eddie Bauer Sponsors The Explorers Club With Grants and Outfitting

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Explorers ClubEddie Bauer will be sponsoring The Explorers Club through two new grant programs and will act as the club's official outfitter. The Explorers Club is an international multidisciplinary professional society dedicated to the advancement of field research and the ideal that it is vital to preserve the instinct to explore.

San Francisco Lacrosse Fall Classic Supports Programs for Active Youth

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BAYSIn the spirit of promoting athletic activity for underprivileged youth, the Bay Area Youth Sports Foundation (BAYS) will host a lacrosse match between Johns Hopkins University and the University of Notre Dame. The 2nd Annual San Francisco Lacrosse Fall Classic brings these top ranked NCAA Division I teams to Kezar Stadium on Saturday, October 16.

Shipping Bill Has Potential to Remedy Growing Ocean Cargo Rates

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The growing ocean cargo rates that have been affecting many sporting goods companies are being addressed by the House Transportation and Infrastructure Chairman James Oberstar. The Chairman introduced the Shipping Act of 2010 on September 23 after the American Footwear and Apparel Association, along with retailers and other major shippers, sent a letter to Chairman Oberstar about the issue and how to address it.

Sierra Designs Supports Kenyan Ranger Program

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Sierra DesignsSierra Designs is donating five Lightning XT 2 and Lightning XT 3 warm-weather tents to help support Africa’s South Rift Game Scouts, a program that employs young, indigenous Maasai men to protect endangered wildlife and forests from poachers, as well as illegal logging and charcoal operations.

Moving Comfort And Bright Pink Team Up for Breast Cancer Awareness Month

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Support Your GirlsIn honor of National Breast Cancer Awareness Month, Moving Comfort, maker of sports bras and women’s-specific fitness apparel, will donate five dollars from the sales of their limited edition Support Your Girls Tees ($30 MSRP) to Bright Pink, a national non-profit advocating for breast cancer awareness in young women. The donation is part of the company's Support Your Girls Pink Project 2010.

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