There were a whopping 10.1 billion outdoor outings in 2009, and 80 percent of participants say they plan to spend even more time participating in outdoor activities in 2010. These findings are part of the 2010 Outdoor Recreation Participation Report, the only report of its kind tracking participation trends in outdoor recreation and sports with a focus on youth, diversity, and the future of the outdoors.
Inspired by their playful ad for the new Revolution tight, CW-X supported the Cheetah Conservation Fund (CCF) by donating two pairs of the limited edition tights to their 20th anniversary dinner silent auction. The ad, which reads, “If cheetahs had to wear tights, these would be their tights. (They’d need a hole for the tail of course),” gave the company the idea to help protect the cheetah, which is severely threatened by human and environmental factors.
Eddie Bauer will be sponsoring The Explorers Club through two new grant programs and will act as the club's official outfitter. The Explorers Club is an international multidisciplinary professional society dedicated to the advancement of field research and the ideal that it is vital to preserve the instinct to explore.
The International Polartec Challenge Grant returns for 2011, once again supporting expeditions and adventures all over the world. Since 1991, Polartec has assisted over 100 expeditions. Applications for next year’s $10,000 grant are now available.
In the spirit of promoting athletic activity for underprivileged youth, the Bay Area Youth Sports Foundation (BAYS) will host a lacrosse match between Johns Hopkins University and the University of Notre Dame. The 2nd Annual San Francisco Lacrosse Fall Classic brings these top ranked NCAA Division I teams to Kezar Stadium on Saturday, October 16.
In honor of National Breast Cancer Awareness Month, Moving Comfort, maker of sports bras and women’s-specific fitness apparel, will donate five dollars from the sales of their limited edition Support Your Girls Tees ($30 MSRP) to Bright Pink, a national non-profit advocating for breast cancer awareness in young women. The donation is part of the company's Support Your Girls Pink Project 2010.