Retail Expert Ritchie Sayner Releases New Book

on . Posted in People

Kansas City, Kan. — Ritchie Sayner, RMSA Retail Solutions Vice President of Business Development, has released his new book Retail Revelations: Strategies for Improving Sales, Margins and Turnover. Sayner’s book is a compilation of more than 50 articles he has written about the retail industry over the past eight years.  Major topics include everything from metric analysis and retail relationships to customer service, inventory control and store operations. Secures $2.5 Million

on . Posted in Marketing

Chattanooga, Tenn. — has secured $2.5 million in a recent Series A funding round.

The outdoor media platform plans to use the investment to continue to develop its proprietary turnkey content licensing software and custom content solutions for brand and retail partners. was founded in 2012 and has 17 fulltime employees. The company provides sponsored content and subscription-based content licensing brands in the outdoor, travel and healthcare industries. Its partners include Marmot, Merrell and Outdoor Research.

Winners of 2015 National Outdoor Book Awards Announced

on . Posted in Award

Pocatello, Ida. — The annual awards program that recognizes the best in outdoor writing and publishing has announced this year’s winners of the National Outdoor Books Awards.

The National Outdoor Book Awards Foundation, Idaho State University and the Association of Outdoor Recreation and Education are all sponsors of the program.

Osprey Packs: Official Partner of the National Park Foundation

on . Posted in Causes

Cortez, Colo. — Osprey Packs will be an official partner of the National Park Foundation in an effort to celebrate the National Park Service during its centennial year.

Osprey has committed a minimum pledge of $25,000 through the sale of exclusive packs to aid in the National Park Foundation’s mission to protect more than 84 million acres of national parks.

JAM Collective To Represent Igloo Coolers

on . Posted in Marketing

San Francisco, Calif. –JAM Collective is now the public relations agency of record for the Texas-based Igloo Products Corp.

JAM Collective’s current clients include Osprey Packs, Mountain Hardware, Icebreaker, Yakima Product, Inc. and Snow Peak. Based in San Francisco, the firm focuses on strategic planning, effective social media networking and influential product placement.

Igloo Products Corp. was founded in 1947, originating the cooler category. It offers more than 500 different products and is sold by more than 110,000 retailers around the world.